Santanu Pal

LOGO DESIGN

Top 50 logos in the world

After several discussion and R & D on design and argument we develop few fundamental rules for logo design.

I have include the percentage as per our study on these logos.

• The name does not describe the product sold (94%) (ie. in most cases a logo is used to identify a company, not describe what it does.)
• The by-line tag is not included in the logo (90%)
• The font style is clean and clear (84%)
• The logo design uses one color only (74%) (white & black not counted as a colour)
• The logo design uses letters only without the symbol (74%)
• The logo design is a made-up name or ACRONYM (72%)
• The logo design is rectangular in shape (66%)
• The logo design is one word only (62%)
• The logo design includes the trademark symbol (54%) and is placed in the top right (48%)
• The name is 6 letters or less (52%)
• The name uses upper & lower case (44%) (excluding ACRONYMS)
• The background is filled and solid. (52%)
• The pronunciation includes three sounds/syllables (44%)
• The predominant color base is blue (40%)

You may send your comment or your rules to break our rules any time.